My WIIFM Story
One mistake that is often made within organisations who design their eLearning is with WIIFM. WIIFM stands for what's in it for me (said from the perspective of the learner. This attempts to address the motivation for the learner to proceed and ultimately complete their training.
What Is The True Cost of Training?
Jean Ventose was doing some shopping at his local Walmart store in Calgary and had picked up a set of headphones from the electronic department. As he continued shopping he noticed that a store employee was following him and not at a discrete distance like you might expect, but rather in a manner that could be construed as a way to harass him...